Business Development

Functions of Research and Development Division

• Assist in carrying out research in areas relating to tourism development, diversification and entrepreneurial development in the industry. 
• Compile and update a database on statistical information relevant to the tourism industry

Market Analysis

• Provide information on tourism statistics, market analysis of the tourism industry locally, regionally and other relevant information for publishing. 
• Assists in drafting papers (market analysis) on international developments and issues relating to tourism trends.

Market Intelligence

• Compile data and market intelligence on competitors and make recommendations towards sustaining and enhancing the competitiveness of the tourism industry in Botswana.

Product Diversification

• Assist in identifying specific geographic locations, products and services for investment, development and diversification of the tourism sector.